Spinmark
Design with the mechanics built in — bonuses, cashier, retention loops shipped as working logic. Measured in NGR, RR, revenue, not pixels.
We don't do pretty.
We do numbers that move.
Three reasons operators choose us over their in-house team and big agencies — and never look back.
Design tied to the number
Every screen, banner and bonus flow is scoped against an operator KPI — NGR lift, retention rate, deposit conversion. We don't ship decoration; we ship a lever your ops team can pull.
Mechanics, not mockups
Bonus schemes, cashier flows, retention loops — delivered as working logic with copy, translations and tokenised assets. Not a 200-page brand book your team still has to interpret.
Turnkey for your CRM team
Your retention manager owns the plan. Your CRM team configures from what we hand over — schemes, design, copy, translations, localised variants. No rebuild, no redraw, no waiting on us.
Judged by one thing.
We don't ship moodboards. Every brief ends with a metric — and we own it.
Briefed in KPIs
Every project opens on the number we're moving — CTR, retention, deposit conversion. No vanity metrics.
Tested before you see it
10,000+ AI agents pressure-test each concept against your player segments. You only review what survived.
We own the result
7-day post-launch tuning included. If the dashboard doesn't move, we're not done.
Six surfaces. One turnkey package.
From identity to retention — every line built on proven iGaming mechanics, market-specific research and shipped ready for your team to launch.
Brand Identity
Logo, type, brand book and motion ident — plus a starter kit of identity-ready promo and CRM assets.
Web & Landing
Sites and A/B-ready landings built on proven iGaming conversion mechanics for your geo and traffic source. Dev handover included.
Product UI
Casino, sportsbook and poker interfaces shipped with an implementation spec for Soft2Bet, EveryMatrix, BetConstruct, Softswiss or custom.
Motion & Video
Promo cuts, slot trailers, motion idents and in-product micro-interactions. Work that stops the scroll and earns the click.
Promo Systems
Modular banner systems, MJML email, push and social templates — built once on your brand and scaled by your team.
Retention Design
Full loyalty and bonus system wired into the lifecycle chains — tiers, missions, free-spin and cashback mechanics, segments, triggers, copy and creative. Calibrated to your market, brand and platform; your CRM team only configures and launches.
Six years. One scoreboard.
Numbers, not narratives.
Brief on Monday. Live by Friday.
Brief
Align on the KPI, market, audience and constraints. Pick the engagement mode — Asset, Sprint, Unit or Retainer.
Research
Funnel audit, segment behaviour and lifecycle map for your specific market — or pulled from our existing playbook.
Design
Wireframes, UI, retention loops, creative. Concepts pre-tested through our internal AI player panel before they reach you.
Handover
Implementation spec, instrumentation plan, CRM-ready chains. Your team launches from a turnkey package — not a Figma file.
Let's ship something
that converts.
30-min strategy call. No deck-pushing. We'll bring two ideas tailored to your brand and a rough budget.